We are going ever so slightly off topic today, but I’d like to talk about an issue that affects us all in various different ways. This post is about inspiration and imitation… and more specifically the grey area when one seemingly becomes the other.
With all RMW discussion topics we want you to know that’s exactly what it is – a discussion, there are no right or wrong answers, you are free to disagree or agree with the points made in this post and answer yes or indeed a whole bunch of No’s to our questions, all we ask is that you join in – it’s the taking part that matters.
Inspired.
We all rely on inspiration, from what clothes to wear, what colour to paint the fence to what we are going to have for dinner – it’s not about painstakingly recreating one single idea you’ve seen, it’s about taking in lots and lots of different ideas from all over the place and then using that knowledge, that research to create something new.
How many pop groups or bands are there around today who wouldn’t list The Beatles as an inspiration? But that doesn’t mean that every other song in the charts is called Hey Jude.
Sometimes spotting an imitation is easy, no more so than in the world of fake designer goods.

It would be hard for the maker of
But, what about when the design, idea or concept in question is not being recreated verbatim. It quickly becomes a very grey area… Is it imitation or inspiration?
Have a look at this music video that OK GO Created (And starred in) for their song “Here It Goes Again”. It’s a great music video, and if you have never seen it before it truly is worth 3 minutes of your life.
Now have a look at this advert for Berocca, which made an appearance some years later.
Is this imitation or inspiration?
What I will say is this – it absolutely makes my blood boil to see a genius idea stolen. But realistically what can the OK GO Chaps say apart from:
“Oi, Berocca people… Those dance moves that you’re busting on those treadmills…
We did that ages ago…. you…. you goons…”
At the end of the day, I don’t think you can claim ownership over the concept of essentially mis-using gym equipment whilst listening to rock music. And unfortunately that means you just have to stand by and watch someone else nick your idea.
Or Do You?
Recently I read an interesting article about a company who make London Souvenirs successfully suing a company who make tea, because they used an image on their packaging that was claimed to be too similar in terms of subject, composition and style to the image used on the one of London Souvenirs.

Personally I think both companies should be disciplined for committing the most heinous photoshop crime of spot colour effect, but that aside this makes for a very interesting ruling… and one that the guys at OK GO! would be interested to read.
Even though the subjects themselves – Parliament, Westminster Bridge, The River Thames and a London bus, are not copyrightable by the photographer, it was the composition and the representation of these subjects that was deemed to have been an imitation of the original artists intellectual creation.
A Grey Area.
In any creative industry, issues of intellectual creation are always going to occur. Sometimes it can be hard to tell where the intellectual creation lies. Last year jewellery maker Stevie Koerner confronted Urban Outfitters over a new line they introduced that featuring charms in the shape of US States with a heart cut out.

It is a compelling case, not least because we have here a tiny independent jeweller going up against a massive corporation like Urban Outfitters (and we all know that everyone loves an underdog…)
Urban Outfitters response (which you can read here) adds further intrigue – according to them there were many jewellers making similar pieces for years prior to Urban Outfitters and Stevie Koerners designs. If this is true it’s a classic case of folk getting swept away in the drama of a scandal before bothering to actually learn the facts.
What is interesting though is that Urban Outfitters are not denying that their design is a “borrowed” concept – but because everyone is ripping everyone else off then it’s ok to jump on the band wagon?
Is this inspiration or imitation?
It’s a problem that seems to be on the rise in the wedding industry, I have heard time and time again of photographers who have had their marketing materials, websites and literature recreated by others almost word for word. I also heard of a stationery designer who, rather than creating their own ranges, decided to recreate a few ranges from stationery designer x, a few from stationery designer y, and a few from stationery designer z.
Do these people not expect to get caught out?
Do they just not care?
At Rock My Wedding we are all about giving inspiration and of course there is loads of stuff out there that inspires us to do what we do. But we strive to create original ideas, to create original content and to constantly innovate in order to stand out from the crowd. After all, why would anyone want to visit our blog if we are not offering anything different to anyone else?
We are really proud of some of the ideas and concepts we have brought to the RMW community, like our Rock My Wedding Real Brides, themed weeks and more recently our regular series Ask the Experts, which has gone down a storm. We realised that our connections in wedding-ville could allow us to enable our readers to seek advice from some of the best suppliers and designers in the industry at the touch of a button, so after some careful planning and making sure something similar wasn’t available on W-day blogs elsewhere Ask The Experts was born.
Like everyone else we put a lot of hard work into what we do and you’d like to think that those who work in a creative field are exactly that – creative, otherwise… what’s the point?
So then folks, what are your thoughts on Inspiration vs Imitation?
Does this topic appear regularly in your chosen profession/field?
Have you ever been in a situation where you have percieved your own work/design to be imitated, yet others don’t share your view/think it is merely inspiration?
And finally ….Do you think that it’s just a fact of life and we should just get over it and get on with it?
Your thoughts as always would be appreciated.
Let me take this opportunity to assure you that we have a lot of new idea’s up our polka dotted sleeves and next week we’ll be telling you a whole lot more about it all, 2012 is shaping up to be a very inspiring year indeed.
Adam.




































































