I'm an award-winning cruelty-free makeup artist with over a decade of experience - there's nothing I'm not ready for! I love making my clients feel and look beautiful and empowering them.


Do I need a trial?

Absolutely! Before the big day, I always recommend a trial; this will let us get to know each other a bit first and you can find out what information you need from me well in advance. We’ll discuss what you want your make-up to do for you; bold brows, subtle shimmer, sharp cheekbones or bright eyes; I won’t rest until you’re 100% happy and have a beaming smile.

How many people can have their make-up done?

As many as time will allow me! The biggest bridal party I've done was of 10. As long as I've got caffeine, I'm alright ;) For bigger parties, I can bring an assistant.

What do I need to pay to secure my wedding date?

A non-refundable booking fee of £150.00 is required to hold the date of your wedding in my diary up until your trial with me. This amount is then taken off the final balance of your booking.

How far will you travel for a wedding?

Wherever I'm needed and wanted, I will go! I've been to Croydon, Llangollen, Grimsby, Southend on Sea and those closer to home, such as Chesterfield, Leicestershire, Derbyshire and Warwickshire.

Do you do hair as well as makeup?

No, I don't provide any hair-styling services; hairstyling to me is wizardry! I'm a specialist bridal and events makeup-artist with over 10 years of experience and pride myself on having really high standards of service. I can recommend you to a number of amazing hairstylists that I work with on a regular basis who have years of experience.

What products do you use?

I take pride in that my make-up kit is 100% cruelty-free. I won't use products that have been tested on animals. I'm also able to offer a fully vegan kit too, just ask! My kit includes but is not limited to Illamasqua, Urban Decay, Tarte Cosmetics, Stila, Hourglass, Morphe and Sugarpill. I use The Body Shop, The Ordinary, and Nip & Fab for my skincare.

How long will it take to do my makeup?

I like to be finished with makeup approximately an hour before your ceremony or before you need to travel to your wedding. I recommend leaving 60 minutes for your wedding makeup, and around 45 minutes per additional person.


Wasn't really sure what to expect from having a bridal trial but it’s so worth doing. Sali was really great at adapting the look I wanted when we did the trial. We brought the wedding forward due to Covid & we’re lucky that all our suppliers were able to join on new date. Things ran smoothly on the morning of the wedding when applying the make up but it’s really Sali’s years of doing this and helpful advice and tips that make a bride feel calm and not get stressed. That first view standing in front of the mirror with dress, hair, make-up, and the bouquet was second to none bridal experience.

Nupur & Paul

Sali did my makeup for my Sep 2019 wedding. She was great - so friendly and easy to chat to. She uses high-quality ethical products and was really helpful in my trial when I couldn't pick a lip colour! On the day she was so calming and reassuring and even helped one of my bridesmaids through a lash disaster. Highly recommended.

Louise & Luke

I can't believe I am only just getting around to writing this review for the BRILLIANT Ms Moo. Sali was simply wonderful and was without a doubt, the perfect makeup artist for me! I booked Sali for my wedding in October 2019, with my trial taking place on my hen do. She made me feel so beautiful, relaxed and the result was perfect. On my trial, I was having a bit of a tricky day and Sali completely understood. She was more than a makeup artist to me on that day...! On my wedding day, she had 7 ladies to do. Everyone looked insane, we were ready ON TIME (actually a miracle for our lot) and we all loved chatting to Sali. I will always recommend her to others. I also really appreciate that the products she uses are kind to the planet and people. BOOK MS MOO MAKE UP! Its sort of made me feel a little bit emosh writing this post...She was just great. Thank you Sali, it might only be makeup, but it means such a lot to so many people! Big love xxxxx

Jen & Josh

I am so pleased that I had Sali with me on my wedding day - not only for her amazing make-up skills, but because she was a lovely person to have with me and my bridal party! Sali is friendly, funny and knows exactly how to calm down a nervous or stressed out bride! I wasn't experienced in using (or wearing) a lot of make-up but at my trial, Sali really helped me to feel comfortable, work out what I wanted and even helped me feel more confident about trying different types of make-up. On the day, my make-up was great - just like I wanted and lasted all day. I strongly recommend booking Sali for your wedding day ????

Charlotte & Matt

As soon as I saw pictures of Sali's wedding makeup I knew I had found "The One". I couldn't believe it when Sali was available Sali Jones delivered on all levels! As I am someone who hardly ever ventures into the unchartered territory of makeup, Sali Listened to me, guided me through, understood who I was as a person and used that within my look, Sali used vegan and cruelty free products which is super important to me. Sali kept my natural features and enhanced them, you could still see my freckles through my makeup which is such a skill, I had the most immense contouring that I have ever had in my life, I honestly felt I looked like a Rockstar! I can honestly say I tested my face to the limit on my wedding day, torrential rain, crazy sweaty dancing, grins that the Cheshire cat would be proud of, hugging and kissing everyone, even when I cried I looked beautiful (which is a miracle!). When I went to bed that night my makeup looked like it had when we applied it at 10am! Sali made my mum, my sister and me all look like the best versions of ourselves but keeping our natural beauty glowing through! Sali individualised our looks and I honestly feel that Sali uses magic dust not makeup! Getting ready on the morning of our wedding felt like I was getting ready with a best friend! Sali and I had the best time and her zen like calmness with cheeky banter makes her one of the best humans I have ever met! I want to get married all over again to have Sali back in my life! It was like meeting someone from my own tribe! Overall: Sali is the ultimate, babe-atron, magical, makeup Goddess, you need Sali in your wedding life!! much love Sali xx ????

Jen & Jamie

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