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If you’re considering a high-street wedding dress, you’re in the right place. The Rock My Wedding editors have spent time scouring the web for all the best high-street wedding dresses to save you time and money while planning your wedding. Whether you’re a bride on a strict budget or simply want to see what your favourite everyday store offers in the bridal department - don’t rule out a high-street wedding dress

We have a range of options on hand for all your bridal needs. From high-street wedding dresses fit for a Made in Chelsea-approved registry office wedding, very chic if you’re asking us, to a low-priced gown fit for the beach or something stylish and mini - our edit includes something for everyone! So, what are you waiting for? 

The top brands offering high street wedding dresses 


High street brands have something for everyone in the bridal department. From beautiful traditional gowns with a dramatic train and all to shorter wedding dresses, feather-trimmed wedding dresses, lace wedding dresses, satin wedding dresses, long-sleeve versions, and so much more! 

While you may not have previously considered a more economical ensemble for your big day, we’re here to show you that you never need to splash out to look 10/10. 

We’ve accumulated our 14 favourite high-street brands offering wedding collections to help your budget stretch that little bit further. So, let’s dive in!

ASOS wedding dresses

ASOS wedding dresses offer something for everyone. The bridal collection ranges from just £6.50 to £395 - so whether you want to shop for a wedding dress fit for the main event or bag some stylish accessories to complement your look for less, you’ll find it all at ASOS. Enjoy glamorous sequined maxi dresses to halterneck gowns with dramatic thigh splits - ideal for a showstopping reception dress change - ASOS is definitely worth a look. With affordable wedding dresses available across plus size, petite, and curve ranges, you’ll find bridal wear for all body types!    

Club L London wedding dresses

Club L London wedding dresses are a stylish solution to bagging your bridal look for less. If traditional isn’t your vibe, this is the perfect high-street brand for you. Club L London has an entire bridal shop online, including everything from outfits for brides, bridesmaids, mothers of the bride and wedding guests. Better yet, you can shop at Club L for pre and post-wedding events, such as the hen do, engagement, reception, and honeymoon. Don't forget about your bridal extras too! Browse Club L for wedding shoes, bridal underwear and accessories. So, if you like the look of Club L’s signature style, why not splurge on an all-things wedding shopping spree to bag everything you need for the big day in one big hit?

Nadine Merabi wedding dresses

Nadine Merabi wedding dresses are a beautiful solution for contemporary brides searching for a luxurious look without the expensive price tag to match. The current Nadine Merabi bridal collection includes everything from wedding dresses to suits and jumpsuits in a range of styles and fabrications to suit all upcoming brides. While you’re sure to find outfits with stunning intricate details and beautiful embellishments, prices start from just £55.

Chi Chi wedding dresses

Chi Chi wedding dresses are known and loved for their use of classic silhouettes and styles, helping you get the bridal boutique look for a fraction of the cost. Better yet, Chi Chi has a complete range within their Wedding Hub, ensuring brides-to-be will never find themself stuck for choice. Wedding dresses start at just £50 (we’re shocked too) and range to £260 - whoever said you need to spend a lot for a gorgeous, traditional gown.

Phase Eight wedding dresses

Phase eight wedding dresses are your best bet if you’re hunting for something classic yet low-priced. Their bridal collection varies from £129 to £450, making this an extremely affordable high-street option for all your bridal needs. In the Phase Eight wedding range, discover embellished designs, beautiful and delicate lace, and stunning alternatives to dresses like pantsuits and jumpsuits - there’s truly something for every bride!

Whistles wedding dresses

Whistles wedding dresses should be your go-to for a modern bride looking for an affordable frock. We’re big fans of the high neck and slim fit silhouettes that provide a minimalist and stylish touch. Beyond dresses, why not consider an oversized bridal suit as part of their wedding collection - something that continues to trend? With prices ranging from £199 to £699, brides looking for low-cost options won’t be disappointed.

Ghost wedding dresses

Ghost wedding dresses embody classic vintage designs and elegant satin fabric to make up their stunning bridal collection. If you’re a bride after a timeless wedding dress to adore for years to come, Ghost is the high-street brand for you. The bridal wear range spans from £49 - £195 - so despite its beauty, it’s one of the most affordable wedding lines yet!

Needle & Thread wedding dresses

Needle & Thread wedding dresses are ideal for those who love sparkles and tulle! If you’re looking for a statement dress on a budget, head to Needle & Thread. Prices span from £225 - £850 - so while it’s one of the pricier high street brands, it’s heaps more affordable compared to high-end bridal boutiques, perfect for those looking for their pouffy princess moment for less.

Monsoon wedding dresses

Monsoon wedding dresses is another high-street retailer that offers traditional silhouettes between £95 - and £750. While Monsoon is a leader in beautiful floor-length wedding gowns we often associate with a classic wedding dress, we’re big fans of the shorter and alternative styles, too! Spanning from UK size 6 - 24, they’re an inclusion high-street store where you are bound to find something, no matter your style or body type.

Anthropologie wedding dresses

Anthropologie wedding dresses are another stylish option for modern brides. While Anthropologie UK doesn’t have a strict bridal collection per se, browse the range of occasion dresses, and you might find a frock or two that catches your eye! Filter by colour and select white to uncover some stunning options. We think these dresses would be perfect for a registry office wedding dress, an engagement party or reception outfit or even a main wedding dress for a more casual and laid-back wedding.

Revolve wedding dresses

Revolve wedding dresses are perfect for brides searching for a showstopper. Their bridal collection includes styles such as embellished, mini, one-shoulder, spring, slip and sundresses - so whatever tickles your fancy, you’ll find it at Revolve. Filter your search based on colour, length, neckline, and sleeve - with so many options and prices starting from just £67 - Revolve is the perfect high-street brand for brides looking to make a bold statement for less.

Sleeper wedding dresses

Sleeper wedding dresses are a stylish solution for brides browsing the high street. Again, while Sleeper is a brand at the higher end of the high-street scale, it’s still incredibly affordable! While their wedding edit is short on dresses, it’s the perfect go-to for brides looking for an alternative wedding outfit or cute accessories to level up their look (like some gloves or wedding shoes). The edit is big on feathers, making it the perfect choice for trend-aware brides looking to translate their sense of style into their wedding day. We adore feather trims and think you will, too!

Coast wedding dresses

Coast wedding dresses have an extensive offering for all kinds of brides and beyond. Whether you’re the leading lady, mother of the bride or groom, bridesmaid or a guest - Coast have something for everyone. With bridal accessories starting from just £8 and bridal outfits from £15 in the sale, Coast is a great way to look and feel incredible on your wedding day, even on a strict budget.

Mango wedding dresses

Mango wedding dresses are the perfect example of refined and elegant bridal wear; although simple and understated in their designs, the collection of occasion wear - also fit for brides - embodies sophistication on a budget. Whether you’re stuck on a wedding dress or prefer to explore a bridal jumpsuit - Mango is the high-street retailer you want! Brides aren’t the only ones who can enjoy Mango’s extensive range. The collection of party and occasion dresses ranges from just £15 to £400, ensuring you'll find something for everyone.

Want To Save Money On Your Wedding Dress?

Considering a more inexpensive and ethical approach to wedding dress shopping? Enter - Recycle My Wedding. Where you will find a host of beautiful pre-loved wedding dresses, accessories and decor. Your wedding doesn't have to cost the Earth.


High street wedding dresses FAQs

Wondering whether to opt for a high-street wedding dress? We’ve got answers to all your burning questions! 


Which high street brands sell wedding dresses?

We’re glad you asked! There are so many affordable stores where you can find beautiful high-street wedding dresses for your big day. But some of our favourites that we included in this edit are: 

  • ASOS 
  • Club L London
  • Chi Chi London
  • Phase Eight 
  • Whistles 
  • Ghost 
  • Needle & Thread
  • Monsoon
  • Anthropologie 
  • Revolve 
  • Sleeper 
  • Coast
  • Mango 


What is the average price of a high-street wedding dress in the UK?

You can choose to spend as much or as little as you like! There are high-street wedding dresses that cost as little as £30 and can go up to around £600. Most tend to fall around the £200-£300 mark. 


Can I find high-street wedding dresses on sale?

Of course! Whoever said you shouldn’t aim to find a bargain on your wedding dress too. Like many high street brands have numerous sales throughout the year on seasonal clothing collections, you can also find huge price cuts on bridal wear and wedding dresses from your favourite high street stores. Look out for low prices during key seasonal sale periods like summer, winter and Black Friday. 


Will a high street wedding dress fit me as well as a designer dress?

Visiting a boutique that makes rounds of alterations to get a designer dress to fit your shape to a tee can have advantages. But just because you're considering high-street wedding dresses doesn’t mean you have to miss out on that experience. Why not find a good seamstress in your area who can alter your high-street wedding dress to fit like a glove? Remember, if you’re planning to do this, always buy a size slightly bigger than you need. Also, it’s worth noting that anything particularly embellished can make the process trickier, so consult your seamstress and keep your receipt in case you need to consider an alternative.

Shona Ezimogho-Moran

Written by Shona Ezimogho-Moran

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